Full Online Bookmaker List
Here, we reveal the top ten sites and provide a first-hand account of what helps them stand out. We also reveal our review process and give insight into how we select the best websites for online sports betting in the United Kingdom. The best betting site in 2025 is the one that aligns with your betting habits and offers the tools you need to succeed. Whether you prioritize competitive odds, extensive live streaming, or generous promotions, there’s a licensed UK bookmaker that’s perfect for your needs. With a licence from the UK Gambling Commission betting sites not on gamstop under licence number 54779, Tote provides a secure betting environment with their innovative approach to horse racing markets. Place a min £10 bet on Football on odds of min 1.5 (1/2), get £50 in Free Bet Builders after the qualifying bet has been settled.
Odds Boosts
If you’re looking for the best odds, we’d suggest having a few different betting accounts so you can compare them before placing a bet. Bet365 takes yet another crown to cement its position as one of the best online betting sites currently. Everything you see on their website transports beautifully to their premium app, which can be downloaded for Android and iOS devices via the Google Play Store and Apple Store. William Hill has the best free bet offers from all the bookmakers listed above, with £60 in free bets. The initial deposit and qualifying bet of £10 are standard, but the £60 in free bets sets it apart from other bookmakers.
Our most popular guides
This means you can cash out on a football match, a horse race, or any other live event, offering you more options than traditional bet settlement. By using cash out wisely, bettors can make informed decisions based on the current state of the game or event, creating a dynamic and rewarding betting experience. The free bets will be spread out into four £5 free bets and will need to be used within seven days of receiving them. BetVictor is one of the largest UK online bookmakers, which regularly performs well when punters vote for the best UK betting sites on the market.
They should support instant deposits and quick, fee-free withdrawals. Ideally, you should be able to access your funds within 1-2 days at most, particularly if you bet with a digital wallet. It is another triumph for Bet365, and it’s clear they are one of the best betting sites around. Bet365 offers the most competitive odds in the UK market with competitive pricing across several popular sports, including football, golf, tennis, and horse racing. Launched in 2015, the purpose of Kwiff was to allow UK bettors to boost the odds on every single bet that they place.
Betting on top British players, top US, top Asian and more are all available on a regular basis here. Offering both fixed odds and spread betting means this is a big site, but I never found any delays when navigating into the different markets and sports on offer. Their reputation for football betting is second to none, offering deep market coverage, excellent variety, and consistently strong prices across domestic and international leagues. In December, the busy Christmas period brings plenty of football across all leagues, and we expect Betfred to offer excellence throughout this period across the games that matter.
While other betting sites limit you to one daily price boost, all bets at Kwiff can be “supercharged” or “Kwiffed”. While Kwiff regularly updates its promotions, it always offers specific sports offers, as well as live streaming and in-play betting, on the Kwiff app and website. The standard sports betting offer includes a refund of up to £40, £20 in free sports bets, and a £20 casino bonus. The racing-specific promotions include a standard welcome bonus of two £10 free bets, valid for horse racing markets by placing a £20+ bet on horse racing. Check out all the latest free bet bonuses available from the leading UK betting sites today. Here you will find a full listing of new bookmaker free bets and other promotions from the best betting sites, updated on a daily basis and exclusive to new customers signing-up using the links provided.
It is great when you can access additional funds to use at the top betting sites, which is why we want all of the sites we suggest to offer a range of bonuses and promotions to new and existing customers. Promotions we like to see include free bets, matched deposits, best odds guaranteed, cashback offers, bet boosts, VIP schemes, and no-deposit promos. Information on the top betting offers can be found later in this article.